Topic
Performance
11 articles on this topic.
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19 October 2026
Your new website has launched: the checks to run before you sign it off
A plain checklist for UK small businesses whose new website has just gone live: whether the old pages still work, whether anyone can measure the results, whose photos are on it, how heavy it is, who holds the logins, and what to ask your web designer before you pay the final invoice.
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30 June 2026
Website redesign: signs, process, and cost
The honest signs a UK small business actually needs a website redesign (versus a cheaper refresh or just maintenance), what the redesign process looks like step by step, and what it costs in 2026, with the managed alternative where it is handled and kept current for a flat monthly fee.
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29 June 2026
The complete guide to small-business websites in the UK (2026 edition)
UK small-business website guide 2026: what wins customers, what matters, every option compared (DIY, freelancer, agency), real costs, and how to choose.
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29 June 2026
3-year cost of a small-business website
3-year cost of a small-business website: DIY Wix vs freelancer vs agency vs a managed build quoted to your business, counting your time, hosting and lost customers.
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3 June 2026
Core Web Vitals under 1s: what gets LCP under 1s on a UK SMB site
Sub-1-second LCP on a UK SMB site: priority hints, AVIF heroes, font subsetting, critical CSS, zero render-blocking JS, measured on 4G throttled mobile.
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3 June 2026
Information architecture before design: the order UK SMB sites ship in
Information architecture before design: the build order for UK SMB sites, URL graph, render contract, content model, components, saves weeks of rework.
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3 June 2026
Pages vs systems: why a website is the wrong unit of design
Why websites should be priced per system, not per page: booking modules, schema-driven catalogues, and redirect layers span pages and break per-page pricing.
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28 May 2026
Should I just build my own website on Wix? An honest answer from a company that builds them for a living
Wix for small business: when it is genuinely fine, when it is costing you customers, and how to tell, from a UK web company with no Wix referral commission.
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20 May 2026
Your website is either earning you work, or losing it
Why a slow, dated, or missing website quietly costs UK small businesses real customers, the three mechanisms that lose you work, and what a good site does instead.
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14 May 2026
0.05 seconds, the test your website is failing
Website first impressions form in 50 milliseconds, Lindgaard et al. (2006) found. What the 0.05-second test measures, why most small-business sites fail it, and how to fix it.
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6 May 2026
Five things every small-business website needs to actually work
The five things separating a small-business website that wins customers from one that sits there: speed, mobile, clarity, a clear next step, and being found.