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Legal

Terms & Conditions

Last updated: October 2026 · Next review: June 2027 · Read time: 8 min · Version 2.1

These terms apply to the bespoke website, marketing and automation service provided by VerySEOly and to your use of this website. Read them alongside our Privacy Policy and our Cancellation & Refund Policy. Please read them before you commit, if anything is unclear, ask us first.

1. Who we are

This website and the “VerySEOly” service are operated by TicketWave HQ Ltd (“we”, “us”, “our”), a company registered in England and Wales under company number 17143167, registered office Radley House, Richardshaw Road, Pudsey, LS28 6LE, United Kingdom. You can reach us at hello@veryseoly.com.

“You” / “the client” means the person or business ordering the service. “Website” means the website we agree to design and build for you.

2. The service, what is included

The service follows three stages, and you can stop at any one of them:

  • Free Site Score (the audit), free. An automated audit of your current website at /audit. It gives you a score and a plain-English read on what is working and what is holding you back. There is no charge and no obligation.
  • Marketing & Automation Deep-Dive, £300 + VAT. Booked at /marketing-automation-audit. You get a one-hour consultation with us, a detailed written audit of your site, marketing and automation, and a fixed quote for the work we recommend. The £300 is credited in full against any build you go on to commission, so if you proceed it costs you nothing on top of the build price.
  • Bespoke build and website management, quoted to you. A website built for your business, plus the marketing and automation we agreed, run for you. Website management is quoted to your business, and services may vary, with the exact figure set by scope. It may be delivered as a monthly managed service or as one-off consulting, whichever suits the work. There is no minimum term and no lock-in: you can cancel any time, and you get direct support, not a call centre.
  • Website as a service, quoted to you. The same build and care, bought as a subscription: a setup fee, then a weekly fee billed every four weeks in advance, and we keep running the site for as long as you subscribe. The website itself stays ours and you use it under licence; your domain, your email and your content are yours throughout. There is no minimum term: cancel at the end of any paid four-week period. Section 3a has the detail.

Website management (the “Fee”) is invoiced monthly, or every four weeks in advance under Website as a service. The infrastructure is UK/EU-based and GDPR-friendly (Vercel London hosting, and Resend EU for the mail your website sends), with the sub-processor disclosure maintained per client. The scope of your build and website management is set out in the Order we send you after the Deep-Dive. Business email for your domain (mailboxes and inbound mail) is not part of this service: it is set up by Dacros, another trading name of TicketWave HQ Ltd, under its own terms.

The Fee continues at the agreed rate until you cancel. Every engagement starts with the free audit, then the Deep-Dive, then a quote; there are no fixed self-serve packages, each build, and the management of each site, is quoted to your business.

Anything beyond the agreed scope, for example online shops, custom web applications, logo design, photography, paid advertising or extensive content entry, is not included in the Fee and will be quoted separately and agreed before work starts. Online bookings, ordering, stock and ticketing run on a system you choose, supplied by its own provider under that provider's terms and pricing. We connect it to your site where the agreed scope includes it; we do not supply or bill for the system itself. Where we send you a written quote or order confirmation (an “Order”), it forms part of these terms, and if the Order and these terms conflict, the Order takes precedence.

If you already have a domain or an existing website, we can work with them: we will point your existing domain at the new site at no extra charge, and where useful we will migrate suitable content from your old site. We do not guarantee any particular search ranking is retained.

3. Cancellation, ownership & domain costs

You can cancel website management at any time, effective at the end of the current paid month. There is no minimum term, no lock-in, and no exit or transfer fee: once the build is paid for you own your build and your domain, and you can walk away with everything. Cancellation interacts with two windows: the statutory 14-day cancellation right, and the paid period thereafter:

  • Cancellation within the first 14 days (statutory right, consumers only): under the Consumer Contracts Regulations 2013 you have a 14-day cancellation right. If you have not asked us to begin work, or no work has started, we will refund any amounts already charged in full. If you asked us to begin work during the 14-day window and we have done so, you may be liable for a proportionate amount of the total price reflecting the work actually done up to cancellation (under regulation 36(4)), see our Cancellation & Refund Policy for the exact mechanics. Either way you keep your domain and anything you brought to the project (your logo, your photos, your written copy).
  • Cancellation after the 14-day window: website management ends at the end of the current paid month. You keep your domain and anything you brought to the project.
  • Your build files: once you have paid for the build, the build files (HTML/CSS/JS, content and images) are yours. On cancellation we hand them over on request so you can host them elsewhere, at no charge. There is no minimum term to reach first, and no exit or transfer fee.

Domain registration/renewal (typically around £10 per year, paid by you directly to your registrar, we recommend Cloudflare Registrar but you may use any) is separate and kept in your name from the start, so it remains yours regardless of how your website management ends.

3a. Website as a service

Under Website as a service you do not buy the build. You pay a setup fee, invoiced when you accept the Order, and then a weekly fee, billed every four weeks in advance from launch, for a website we design, build, host, update, secure, back up and monitor for you, with the content edits and support set out in your Order.

The website's design, code and templates remain ours. For as long as the fee is paid you have the right to use the website for your business. Your content (the words you give us, your photographs, your logo and your brand), your domain name (registered in your company's name from the start) and your email account (held in your name with its provider) are yours throughout.

There is no minimum term, no lock-in and no exit fee. You can cancel at any time, effective at the end of the current paid four-week period; we do not refund part-periods. The setup fee is not refundable once work has started (consumers: see our Cancellation & Refund Policy for your 14-day right). When the service ends you keep your domain, your email, your content and a copy of your website's text, and we hand the domain's technical records to you or your next provider on request. The website itself comes down at the end of the paid period.

If we end the service for a reason other than your breach or non-payment, we give you at least 60 days' notice and refund any part of the current period not served. Any change to the weekly fee is notified at least 60 days ahead.

4. Orders and acceptance

A contract for the build and website management is formed when you accept our Order in writing (including by email) and/or pay any deposit we ask for, at which point you also confirm the business details set out in the Order. Any written quote is valid for 30 days unless stated otherwise. We may decline any order at our discretion (and if we do, we will refund anything you have paid for it).

5. Your responsibilities

  • provide the content we need (text, images, logo, contact details, etc.) in a usable form and within a reasonable time;
  • confirm that you own, or have the right to use, all content you supply, and that it does not infringe anyone's rights or any law;
  • review drafts and give consolidated feedback promptly;
  • keep your domain, hosting and any third-party account logins secure once handed over.

If you do not provide what we need, timelines may slip and we are not responsible for the delay. If a project is inactive on your side for more than 60 days we may treat it as cancelled (see section 11).

6. Timescales

Most builds reach a live website within one to two weeks of receiving your content, but any timescales we give are good-faith estimates, not guarantees, and depend on you providing materials and feedback on time.

7. Revisions and changes

The agreed build includes a reasonable number of rounds of minor revisions to the agreed design and content before launch. Changes that go beyond the agreed scope, extra pages, new features, redesigns, or significant content changes after sign-off, are chargeable and will be quoted before we do them.

8. Payment

The free Site Score audit at /audit carries no charge. The Marketing & Automation Deep-Dive is £300 + VAT, and that £300 is credited in full against any build you go on to commission. The build and monthly website management are quoted to you in your Order (website management is quoted to your business, and services may vary, with the figure set by scope); there are no fixed self-serve package prices. Website management is invoiced monthly from the agreed start date until you cancel. We do not take card payments through this site and never hold your card details. For the build and any other work (custom modules, integrations, large content imports), we may ask for a deposit (typically 50%) on acceptance with the balance on completion, as set out in your Order, with invoices payable within 14 days; we may withhold launch or handover, and suspend work, until due amounts are paid, and late payments may incur statutory interest and compensation under the Late Payment of Commercial Debts (Interest) Act 1998. Under Website as a service, the setup fee is invoiced on acceptance and the weekly fee every four weeks in advance from launch, each payable within 14 days; we may suspend the service after 14 days' written notice of an unpaid invoice. From 1 November 2026, VAT at the standard rate (currently 20%) is added to our fees, which are stated before VAT. If we invoice you before our VAT number is issued, we will send you a VAT invoice for the VAT once it is. Refunds: see section 11 and our Cancellation & Refund Policy, which also covers your statutory 14-day cancellation right if you are a consumer.

9. Intellectual property

Once you have paid for the build (and any other amounts due) in full, you own the final website delivered to you, the page content, design as delivered, and the build files, and we assign to you any rights in them that we hold. There is no minimum term to reach first and no exit or transfer fee: once paid, the build is yours to keep and take with you. Until the build is paid for, those rights remain with us.

Under Website as a service (section 3a) the website is not sold: it remains ours and you use it under licence while the fee is paid. Your content, your domain and your email are yours in both models.

This does not transfer ownership of: (a) third-party components, fonts, libraries, plugins, stock images or services, which remain with their owners and are provided to you under their own licences; or (b) any pre-existing tools, code libraries, frameworks or know-how of ours used to build the site, which we may continue to use. We retain the right to display the completed website, and a description of the work, in our portfolio and marketing, tell us in writing if you would prefer we did not and we will respect that.

10. Warranties and liability

We will provide the service with reasonable care and skill. Beyond what we expressly agree, the website is provided “as is”: we do not warrant that it will be error-free, that it will achieve any particular ranking, traffic or sales result, or that third-party services it relies on will always be available.

Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud, or for anything else that cannot be limited or excluded under English law, including, where you are a consumer, the rights and remedies you have under the Consumer Rights Act 2015 (which we do not exclude or restrict, in line with sections 62 and 65 of that Act). Subject to that:

  • we are not liable for loss of profit, revenue, business, goodwill, anticipated savings, data, or for any indirect or consequential loss; and
  • our total liability arising out of or in connection with the service is limited to the Fees you have paid us in the 12 months before the event giving rise to the claim or, for a one-off project, the Fees for that project.

The two exclusions above apply to business clients and do not affect, and are not intended to exclude or restrict, any liability that cannot lawfully be excluded against a consumer.

You are responsible for keeping your own backups of any content you provide. This does not limit any liability of ours that cannot be excluded against a consumer.

Nothing in these terms affects your statutory rights.

11. Cancellation and termination

Either of us may end a project by written notice if the other commits a serious breach and does not fix it within 14 days of being asked, or becomes insolvent. If you cancel after work has started, you must pay for work done up to that point and any non-refundable third-party costs we have incurred; deposits are non-refundable once design work has begun. On termination, sections 9 (in respect of paid work), 10, 12 and 13 survive.

Website as a service: either of us may end it at the end of any paid four-week period by written notice (section 3a); we may also suspend or end it for non-payment after 14 days' written notice.

Consumers: if you are an individual ordering as a consumer (not for business purposes), you may have a 14-day right to cancel under the Consumer Contracts Regulations 2013. If you ask us to start work within that period, you accept that you will pay for work done if you then cancel, and the right to cancel ends once the service is fully performed.

12. Third-party services

Your website uses third-party services as set out in our sub-processors page, by default that is Vercel (hosting and CDN, served from London), Resend (email your website sends, EU). Where your website management includes a CRM, the CRM account is yours and your contract is with its provider, as with bookings and ordering systems. Your use of those services is also subject to their terms, and we are not responsible for their acts, omissions or availability.

13. General

These terms, together with your Order, our Privacy & Cookies Policy and our Cancellation & Refund Policy, are the whole agreement between us on this subject. We may update these terms from time to time; the version that applies to your project is the one in force when your Order is accepted. If any part is found unenforceable, the rest stands. No failure to enforce a term is a waiver of it. Neither of us is liable for delays caused by events outside our reasonable control. You may not transfer your rights under the contract without our consent. Nothing here creates a partnership or agency between us, and the contract does not give rights to anyone who is not a party to it.

We may use subcontractors for parts of the work and remain fully responsible to you for it. For 12 months after the contract ends, neither of us will solicit the other's staff. Where we produce a report or an audit for you, it is for your internal use; nobody else may rely on it without our written consent.

14. Governing law

These terms and any dispute arising from them are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

15. Contact

Questions about these terms: hello@veryseoly.com.

16. Related documents

Privacy Policy · Cookie Policy · Cancellation & Refund · Data Processing Agreement · Sub-processors · Accessibility · All legal documents

17. Changelog

  • v2.1, 2026-10-21, VAT: from 1 November 2026, VAT at the standard rate (currently 20%) is added to our fees, which are stated before VAT, so the Deep-Dive is £300 + VAT (sections 2 and 8); if we invoice you before our VAT number is issued, we will send you a VAT invoice for the VAT once it is. This replaces the statement that our fees are not subject to VAT.
  • v2.0, 2026-10-15, a second way to buy, Website as a service (section 3a): a setup fee and a weekly fee billed every four weeks, the website kept and licensed by us, no minimum term, and your domain, email and content yours throughout; invoices payable within 14 days (was 7); the liability cap restated as the fees paid in the previous 12 months, or the project fee for one-off work; subcontracting, non-solicitation and internal-use-only advice added to section 13.
  • v1.4, 2026-10-12, a CRM included in website management is the client's own account and contract with its provider, in line with bookings and ordering systems; Capsule CRM no longer appears among the services your website uses by default.
  • v1.3, 2026-10-12, removed Stripe: the Fee and any other charges are invoiced rather than billed by card subscription, and Stripe Payments Europe no longer appears among the third-party services your website uses.
  • v1.2, 2026-10-12, online bookings, ordering, stock and ticketing run on a system you choose, supplied and billed by its own provider and connected to your site by us, rather than on a platform carrying a fee on your VerySEOly bill.
  • v1.1, 2026-10-10, business email for a client's domain is set up by Dacros, another trading name of TicketWave HQ Ltd, so inbound mail routing is no longer part of the default infrastructure (arrangements already in place continue unchanged); the management of each site is quoted, rather than a management plan.
  • v1.0, June 2026, initial publication.
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